blog

It’s that time of the year again - where you don’t need to shower your loved ones with countless gifts, but rather show your appreciation with one that counts. We think chemistry with a certain thoughtful gift is crucial in moments like these, so we put together a list of 6 items made in Romania [...] Continue Reading

Let’s be real: most of us choose to go for the eternal basics in the morning, when nothing seems to go well with anything. Black, grey, beige and white - and maybe one or two shy accessories to save the day, but we completely ignore bright, bold and unusual colours because we secretly fear to [...] Continue Reading

Fashion should always be about making women feel good - in their clothes and in their own skin. “Empowering” is the key word of this season and the resulting collections are a series of beautifully balanced takes on what women would actually want to wear. Looking either loud and shiny, or calm with a retro [...] Continue Reading

Nostalgia does not translate only by the desire to achieve or relive something almost impossible. Nostalgia does not necessarily mean sadness. In fact, once you see the garments in the new Chemistry collection, you realize that we have done nothing but exploiting to the utmost the positive connotation of this feeling. The colors of the [...] Continue Reading

Short Biography of a Jewelry Designer… I‘ve always loved jewelry and accessories. I remember fondly of my mom’s pearls or my grandmother’s brooches and how I used to manufacture my own necklaces out of seeds, shells or my dad’s fishing bait. From this attraction the next step was the Fine art University of Iasi – [...] Continue Reading

To give is the most beautiful thing you can do for your loved ones. And even if you don’t need a special reason for it, there are certain occasions where "giving" becomes an organized activity, and the shopping fever - a contagious "affection". Does it sound familiar to you? How many days are up to [...] Continue Reading

This is no longer a fashion novelty nowadays, but when it comes to oversized clothes, many women tend to associate this trend with the way their parents used to dress them during childhood: clothes that were to big for them, either "inherited" from brothers or other members of the family, or new but knowingly bought [...] Continue Reading

How many of us aren’t keeping in their mind and soul, in a very special place, the memories tied to their grandparents, their home, the holidays spent there without any care - maybe only that they will end too soon? Of all the priceless memories that revolve around these almost magical characters, there is a [...] Continue Reading

It's hard to define your style but it's harder to stay faithful to it in times when trends assault us from all directions season after season - on television, on the internet, on the streets, in showcases. Trends are changing at high speed, some are successful, others are not. But what will always remain behind [...] Continue Reading

An old Romanian saw says that beauty implies suffering. Otherwise, this is something universally valid if we take a look at the history of fashion and beauty rituals. Over time, women have subjected themselves and continue to willingly submit to many "torture tools" (we have spent some time thinking whether or not to use quotes). [...] Continue Reading